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WHAT THE FINTECH DAY
CLIENT: INI
This project was very different from our usual assignments. INI, a leading technology group, embarked on the organization of Argentina's first fintech festival, and chose us to create the visual identity of the event, which would also serve as a stylistic basis for the festival's communication and screens.
The challenge we faced was to design a highly impactful and versatile logo. It had to be animatable, adaptable for
use in pre-festival promotion and able to dress up the stage screens on the day of the event. The result was a playfull project where we combined design, illustration and 2D animation to create an original iconographic world and generate hypnotic loops with them.
We present What the Fintech Day!
LOGO
DIGITAL CONTENT
IN THE FESTIVAL
SEE OTHERS PROJECTS
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